Online prescribing is the process in which a healthcare professional such as a prescribing nurse, pharmacist or doctor uses a digital mechanism to enable them to prescribe to a patient online. There are various mechanisms by which this can occur, these include:
Before you consider setting up an online prescribing service there are a few attributes you will need to consider:
Initially, it is a good idea to restrict prescribing to the UK as sending medicines abroad can have issues, this can be done by IP restriction. Once the service is more established you will find there are other countries which are friendly to telemedicine, including France, Germany and Ireland. However, accessing these require tweaking algorithmic questionnaires and amending protocols to fit the relevant jurisdictions.
Will you have an open formulary or will you restrict what you prescribe? Since, November 2019, due to the Deborah Michelle Headspeath case, which resulted in numerous online pharmacies being shut down the GPhC, CQC and MHRA (the regulators) put out joint guidance addressing unrestricted sales of certain medicines. The guidance recommended that certain medicines should not be repeated online and that Z drugs, sedatives or opiates should not be sold. From our experience, when starting an online prescribing service out it is best to restrict prescribing to a limited number of medicines via algorithmic prescribing mechanisms and then potentially upscale later on to an open formulary via a video teleconsult mechanism.
Unlike bricks and mortar pharmacies, online pharmacies are open 24/7. What will happen if a consult is performed on your website at 3 am in the morning? Do you have a prescriber on call to make the determination as to whether a prescription should be authorised? This could be restricted through automatic gatekeeping however from a commercial sense this may result in lower patient satisfaction.
The GPhC and CQC expect all online pharmacies to have systems in place to carry out appropriate identity checks.
The regulators expect that your online prescribing system is safe and fit for purpose. To this end, the GPhC not only expect a new set of Standard Operating Procedures for how you manage the operation but systems in place which can monitor patient satisfaction, allow them to complain and contact you where necessary.
The regulators refer to best practice published by the MHRA (MHRA’s Blue Guide) and expect pharmacy owners to make sure that their website and the websites of companies they work with are arranged so that a person cannot choose a POM and its quantity before there has been appropriate consultation with a prescriber.
Price-wise we highly recommend that you use our online governance system to get you inline with the regulations which costs £30pm.
HubNet.io contains a fully integrated online prescribing software (including an online independent prescribing course) which you can use with our prescriber or use your own. Whether you are a prescribing nurse, pharmacist or doctor we can give you the tools to aid you to practice online. We have two off the shelf portals and a further custom option.
This is our centralised portal for all clinics on our HubNet.io network, you can list your clinic with us free of charge and we will send you the resulting private prescriptions found by patients using our geolocator. We use our strength in numbers to bring you online traffic from across the UK.
The second type of portal we provide is our embeddable portal.
This system has the same list of treatments that can be found on Voyager Health however, it can be embedded into any website such as http://douglaspharmacy.com/online-doctor. We can either use our online prescriber or you can provide your own. We are transparent in all of our transactions, we provide you with analytics that shows you how many patients visit your site and then use the prescribing system.
Hubnet is an online pharmacy information system. We intend to provide healthcare professionals with an online ecosystem to allow for better communication between each other and their patients. Protected by law, the data you enter into this site remains your intellectual property and cannot be used by us. Our goal is to enable you to do more, if you like it you can subscribe for more!